Learn Paid Ads
Learn Paid Ads community

A room of people actually spending money on ads.

A private group of founders and media buyers who share real account numbers with each other: whether that’s £500 a month or £50k. No gurus, no affiliate links, no one selling a system in the chat.

Coming soon

Get in the room when the doors open.

Membership will be capped so the teardowns stay useful, so the waiting list goes first: with the format, the cadence and what it costs, before anyone is asked to decide anything.

Fit

Whether it’s for you.

Who it is for

  • +Anyone running their own spend (from a few hundred pounds a month to tens of thousands) who wants to know why the number moved.
  • +Founders trying to get from a few hundred a month to a scale that holds, without burning the budget learning it alone.
  • +In-house and freelance buyers who want somewhere to sanity-check a decision before making it.
  • +People willing to post their own numbers, not just read everyone else's.

Who it is not for

  • Anyone hoping to watch from the sidelines. Spend level doesn't matter; posting your own numbers does.
  • Agencies looking for a lead list. It is a closed room and it stays that way.
  • Anyone after a step-by-step system. There isn't one, and the room will tell you so.

The newsletter

The Second Number

A fortnightly note on what’s actually working in paid media

The calculators tell you the maths. The Second Number tells you what happens when you run it on a real account from live D2C accounts. No theory.

1,974 media buyers and founders. Started August 2026.